The packaging has been a major contributor to distinguishing products on global markets. It is sometimes achieved by the appearance of the packaging, because it is impossible to succeed without attracting attention. According to this, using popular arts with a new designing approach can be effectively attractive.
Zagros saffron brand design connects the customer with the product through a direct reference to the product, and the use of Iranian paintings presented in a white and minimal space. Modern fonts are used to create additional connections and attracting their attention.
Instead of plastic container, a glass bottle is used to store the saffron (Stigma) which is prevented it from changing the aroma and taste of the product and does not effect on its health.
Considering the weather of India, cork is a more suitable alternative for bottle caps than plastic, metal, etc. caps, because it traps moisture inside the bottle, and as a result, it is a guarantee for the high quality level of saffron.
You can also watch this project on Instagram platform.
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